Honestly, just WTF is going on with the world today? Achievements in a mobile app for ordering coffee, like this is some sort of weird mobile game you play. Is this what we are looking forward to in our future?
What is Dunkin?
Dunkin’ Donuts is an American Donut chain that exists worldwide (12,000 stores). Started in the 1950s
Dunkin loot boxes when?
Order a dozen in the app and pick “surprise me”
Gotta wait for it to be launched on steam first
Honestly, gamification is good but this is just stupid. Humans respond to gamification for a reason, it can add a sense of accomplishment or help you lay out goals, etc. If you gave that to, say, a non-profit looking to motivate volunteers who clean up the beach or something, it’s a net gain for society.
But this? What accomplishment or goal do you get for eating shitty donuts 500 times? I’d like to meet the man (and it most certainly is a man) who is proud of his 500th Dunkin trip. I’ll buy him a dose of insulin (but only the subsidized stuff).
It’s so rife for abuse I’m not sure I’d even say “good”. Effective, maybe?
Well I suppose good and bad are usually in the application of a tool rather than the tool itself. I’ve just seen it used for good enough to know what was shown here isn’t that, haha.
Order Donuts 500 times a year? They should have called that Diabetes.
I’m totally buying for the whole office!
works from home
Achievement reached! … Dunkin awards you with diabetes … save 5% on medication
feels like it would easily slide into idiocracy.
More like racing towards it … but we’re still too slow because we as a society are too big, fat and out of shape to move that fast.
In the future I predict it will add a “share” button. And the more engagement you get on social media is how you can earn discounts and stuff.
Plus they jack up the default menu prices so the only way to get a comparative price to what existed before the ‘discounts’ is to use the app and be engaged.
Ha. I remember around the 00’s the Best Buy website had increased prices if you went to the site while in the store. Checking the site from home had lower prices to compete with online stores.
Jimmy John’s started this recently too. They keep bombarding me with emails about getting this badge or that badge. Mother fuckers all I want to do is order a sandwich and walk from my office to your store and pick it up in a timely manner. They can’t even get that figured out most of the time anymore. I’ll order a sandwich at 10:30 and it won’t be ready until 12:30 or 1. Maybe they need to have the employees earn badges by making sandwiches quicker.
It’d be pretty funny if the running guy got progressively fatter through the achievements
Level 500 he’s in a wheel chair with an IV bag on a pole
And there’s coffee in the iv bag, and donuts around the hose
Its funny how they wish to use such imagery. Running, sprinting, marathon.
I think it’s hilariously stupid. It might have made more sense if it followed a training progression. Like move from coffee sprint to coffee racer, menu long run and then the marathon maybe? Sprint to marathon is some Goggins level shit.
Either way, sprinting to marathon isn’t a progression. Speed and endurance are different skills with different training plans. There’s a reason they’re separate Olympic disciplines.
I’m not Olympian by any means, but this makes me feel a bit better about my running. I’ve never really run before but I have been trying to do it semi consistently since March. For whatever reason, while I’ve been able to run longer and longer distances, I never seem to be able to run much faster. I tried a couple of times the other week and I almost threw up after one of them lol. I think I’m just going to have to accept that I’m a slow runner! I like running at my own comfortable pace better. Idk.
Hey we’re pretty similar in regards to running! I started in May. I’m training for a 10k in May of this year.
I even made the same frustrating experience this week! I ran 8k in 50mins on Monday. Wanted to up my pace yesterday and was so out of breath after 2k that I tasted metal. Felt like I basically had to crawl home after that.
I googled and apparently if you do want to up your pace, you should try to run faster for only the last 10 mins or so of your run. But don’t overdo it because apparently it’s literally physiologically different within your muscles whether you run fast or far. And the changes training does are different, too: Usain Bolt at his peak wouldn’t have done very well at a marathon.
But I, for one, am fine training endurance for now. Maybe I’ll try to up my pace at a later point in time!
Just more enshitification.
I think I’ve come to the conclusion that there’s no end in sight. Everyone can agree that things are going to shit but the thought of a boycott never crosses their mind. If we found a way to organize and motivate people to drop services that suck, delete social media accounts that suck and stop buying things from companies that suck we could make some real change at a speed that would surprise us all.
Instead we all acknowledge that CEOs at most large companies are pieces of shit that actively work to hinder our choices and freedoms but then we get right back to sending them money and as long as that keeps happening they have no real reason to change.
People change at the speed of convenience. They are generally willing to put up with a convenient shitty product over being inconvenienced. And yes, switching to a superior product is often an inconvenience.
Can’t afford a phone?
No discount for you!!
This is a discriminatory practice, and it’s been going on for way too long. Every offender needs to be fined wildly for this shit.
“Yeah Tyler, you can get some free fries with you Big Mac that you’re buying with your dad’s credit card, because you have 100 m points!”
Homeless man: please let me eat anything I am starving
It gets even worse, the federal government now only accepts applications for asylum through a mobile app
Jesus fucking Christ.
That’s several orders of magnitude worse, fuck. Soon they’ll probably close the loop and consider owning a smartphone to be evidence that things aren’t so bad for you, and you don’t need asylum.
And NOT having a smartphone will be even more suspicious… “What are you trying to hide? you must have a smartphone hidden somewhere… where is it?”
Where did his screenshot show levels give a discount? It just looks like badges for number of drinks ordered. Something you could track on your own if you wanted.
The first badge is “Savings Starter”, which implies that using the app is providing some sort of discount. The badges may not be directly tied to a discount but the app most certainly gives you one, that’s how all of these things work.
yup and it particularly effects the elderly, the poor, the mentally challenged, folks from certain religious or social beliefs, and just folks with a certain amount of dignitity and self worth.
The practice existed long before smart phones, they used to call them loyalty cards or memberships or something like that. You can go to pretty well any chain gas station for some kind of perks membership card where you get a free coffee for buying gas or whatever. The switch to it being done by apps is in part because it’s easier, and they get more realtime and personal info.
Yes, but the barrier of entry was literacy.
https://swappa.com/catalog/type/phone?brand=&platform=&sort=price_low
Yes, but the price now is hardly more than that. Cheap tech leftovers are plentiful and I’m certainly not the only one who had a WiFi only phone for a while. Spend $40 for a cheap functional handheld and you can get all the apps if inclined. Can probably even find plenty for free if you look about.
Some C-level said to a product manager that we need gamification because gacha games make money
“One pull for each coffee you buy.” And it’s like a collectibles game for each of the donut flavors.
Most people want the targeted ads and gamification. Especially people who install a Dunkin app.
People love this stuff. I feel like this falls into addiction territory and they know it. The saddest part is would it kill them to throw you an extra free donut or drink after unlocking each one? Those are some crazy milestones and the only thing I see is how terrible I am for going here so much if I did this so at least give me a reward for doing it at the least?
I quit DD forever a few years ago when they stopped the free bday coffee. I probably averaged $30/week.
i mean its no different then sub club cards in the 90s and early 2000s.