It’s usually over different websites and look like different levels of quality. For example, my friend bought a part of their Halloween costume on etsy, expecting something of decent hand made quality. Instead he got something mass produced from a factory drop shipped from Amazon.

Usually people are unaware they are dealing with a dropshipper.

They offer no service or benefit. They are a needless middleman.

My favorite version of this was an ad for applebees that said “you belong here!”. Like, I know that they meant it to be welcoming, but it came across as vaguely threatening …